When Experience Becomes Trust.
CICHE is shaped by lived experience across regions and markets, with a deep understanding of both the business environment and the culture around it.
— From complexity to confident action.
Diana Cichy
FOUNDER & MANAGING DIRECTOR
Executive MBA & Engineer
150+ International Projects
Polish, English, Chinese, Italian
Diana is a Polish womenpreneur, international trade strategist, and Founder & Managing Director of CICHE International Trade & Investment.
After living and working across Europe, the USA, Australia, China, and the Middle East, she built CICHE around the belief that international growth is strongest when commercial intelligence is combined with human understanding.
“Robots do the job, but humans add the value.”
— Known as a “Connector of Dots”, Diana helps companies transform complex cross-border ambitions into practical routes.
Her experience includes more than 150 international projects, multimillion-dollar transactions, EU-funded innovation, industrial market entry, fashion distribution, and major international events.
Qualifications & Honors: Executive MBA, degrees in PR & Communications, International Events Management, and Computer Science Engineering. Recognized UN Women mentor and international speaker on transformational leadership.
Joanna Mindziak Carvalho
Business Development Manager for MENA
Economics & Tourism Degree
MENA Regional Specialist
Polish, English, Portuguese
Joanna supports CICHE’s business development across the MENA region, bringing cultural awareness, commercial understanding, and a thoughtful approach to international cooperation.
Precision & Depth
Exceptionally detail-oriented with careful, disciplined analysis ensuring all data is verified.
Risk Mitigation
Identifies potential commercial risks early to keep client communications accurate and considered.
Qualification: Degree in Economics and Tourism, complemented by 20+ years of experience in international trade, strategic sourcing, procurement, and commercial negotations.
Together, Diana and Joanna create a powerful working partnership: Diana brings strategic vision and international connections, while Joanna contributes precision, structure, and analytical depth.
Their different perspectives help CICHE see both the wider opportunity and the details that matter — bringing human intelligence to international decisions.